Organize and execute your photoshoot to perfection. The best photoshoots are when the you, your Creative Director and your Photographer all come together to plan, organize and execute your photoshoot to perfection. Photoshoots are expensive and time-consuming so getting it right the first time is critical to the success of your shoot.

Discovering Your Brand Style. Tips to Avoiding Brand Confusion. Finding your brand style is tough for a lot of designers because so many designs styles appeal to us. I can easily switch from loving floral and feminine to clean and modern. High contrast or muted monochromatic color palettes, brash and bold to clean and elegant, I love it all.

Top 5 Secrets to Create a Compelling Brand for Interior Designers. Your brand and website is the first impression of a new interior design client. They may come to you as a referral or by some other outstanding reference, but if your brand and website are dated, they are going to assume you may not be as good as people say you are. You have 6 seconds to make a good impression.

Often when we’re hunkered down in a bad economy the last thing we want to do is spend money. However, rebranding is probably one of the best things you can do to breath new life and vitality in your business when things feel stale and stagnant.